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"Marketing Your Business" is an essential module for both budding entrepreneurs and seasoned business owners in Utah, where a thriving market of over 313,500 small businesses demands astute marketing strategies. This comprehensive guide empowers you to navigate the multifaceted world of marketing, whether it's consumer products, B2B, or professional services. The module offers a step-by-step guide to crafting a marketing plan, understanding key marketing terms, conducting market research, leveraging government support, and more. From brand identity to SWOT analysis, the insight provided will equip you with the knowledge to make informed decisions, lead your marketing team confidently, and seize a significant market share in Utah and beyond. Engage with this module and start the journey to transform your marketing acumen, positioning your business for success.